The Rise of AI Virtual Idols: How MEET48 is Leading the New Wave of Web3 Entertainment and Social Interaction

With the rapid development of AI technology, the realism and interactivity of digital singers and virtual idols are continuously improving, reshaping the creative ecology of the entertainment industry. Against this backdrop, MEET48, as a "entertainment social metaverse" project that integrates AI-generated content, virtual idols, fan economy, and Web3 mechanisms, is attracting widespread attention in the industry.

MEET48 has received billion-yuan valuation financing support from several well-known institutions and was selected for Binance's BSC ecosystem MVB incubation program. The project completed its Token Generation Event (TGE) on June 11, marking a new stage in its development. MEET48 is committed to pioneering the next generation of the "fan economy + creative economy" model through the integration of AI and Web3 technology.

The Technological Evolution of the Virtual Idol Industry

The development of the virtual idol industry can be traced back to the birth of Hatsune Miku in 2007. Subsequently, virtual idol projects in Japan and South Korea adopted motion capture and PGC models to promote industry development, but this model has issues such as high costs and limited creativity. Today, MEET48 is redefining the development path of virtual idols by utilizing AI-driven content generation and Web3-driven value distribution.

The product matrix of MEET48 is rich and diverse, including:

1. MEET48.ai: A Web3 + AI entertainment creation platform that supports functions such as generating music from text, generating dance from music, and provides professional AI creation tools like AISHOWBOX.

2. Mars Protocol: A token launch platform based on the "Idol Meme + AI Agent" model, dedicated to reshaping the Web3 idol economy.

3. MEET48 Metaverse: A virtual entertainment world that offers an immersive social experience.

4. Self-developed multimodal large model: supports music and dance training, providing users with AI creation tools and MaaS editor.

Core Advantages of MEET48

MEET48 not only has advanced technology but also masters the core entry point of content assets. It has obtained copyright authorization from SNH48 GROUP, integrating a large number of exclusive entertainment resources, including over 700 songs and dances, as well as AI agents of more than 250 active idols.

The community data performance of the project is also impressive. As of January 2025, the total number of votes for voting DApps has surpassed 697 million, with registered users reaching 3.39 million and active wallet addresses exceeding 1.18 million, ranking among the top in various DApp leaderboards. This data validates the market demand and scalability of MEET48 under the combination of AI virtual idols and Web3 incentive mechanisms.

Token Economics and Future Development

The native token $IDOL of MEET48 has a total issuance of 4.8 billion tokens, of which 45.2% is allocated for community incentives and 20% for ecosystem support. The token was launched on multiple trading platforms on June 11.

In the future, MEET48 plans to hold the annual idol selection for the WIPA community, optimize the Mars Protocol, launch the "AI Dance Crew" beta version, and release two Web3 games, "Bounty Hunter" and "Chain Tycoon." In the long term, MEET48 is committed to building a global AI-driven Web3 ecosystem that covers entertainment, social interaction, creation, and assetization.

With the rapid development of the virtual idol industry and the continuous progress of AI technology, MEET48 is at the forefront of the industry, exploring new possibilities in Web3 entertainment and social interaction. Its innovative model that integrates AI and blockchain technology is expected to have a profound impact on the entertainment industry.